I tried this on in Bravissimo last week. Think Cleo shape in Superbra branding. Hurrah! This is the first Panache main line bra to fit me perfectly, so I hope the Floris cut is going to stick around. The shape is fabulous; the same as the Melissa/Bella/Ellis etc (not Marcie). The shape is helped by the cup construction, but also by the fairly stiff fabric; the upper section is an unusual sort of gauzey fabric rather than lace. It's probably not very forgiving if you're very full on top.
Despite the measurements here on bratabase suggesting to the contrary, I do think the bra runs a cup ... size large compared to Cleo. The 30DD Floris fits me perfectly, whereas I wear an E cup in those Cleo lines. The band is more generous too, but not problematically so. Unfortunately I didn't buy the bra so I can't provide measurements.
I'm not entirely sold on the appearance (the colour doesn't really suit my pasty skin), but I am on the shape. I would love to see the Floris appear in a continuity colour - if you're listening Panache, I'd buy several!
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Updated on Nov 06, 2013 Flag this
did you see the new peach olivia? its supposed to be based on the floris - i havent tried it yet, though